The 2020 Challenge - Day 12
by Jonathan Paston
’Stir Up Your JV Partners’ is the call to action from The 2020 Challenge over the next few days. It’s important not to miss this step in the training.
The manual shows you exactly how to do this. Obviously I can’t do that here! But I can tell you that I already have three JV partners eager and waiting for the product launch. One of them has even contributed his own product for an OTO!
And I haven’t ‘arranged’ these JVs through my current contacts. To keep fair to the spirit of The 2020 Challenge I have just followed the steps in the manual and gone out to seek new partners.
In my experience most budding Internet Marketers avoid this step like the plague! It isn’t in many people’s bones to go looking for people to help them sell. In fact many of them think that all they have to do is put up a sales page and buyers will come flocking to it.
How wrong they are.
It takes time and money to drive traffic to your sales page. If you want to do it for free, (and the idea of The 2020 Challenge is centered around minimal expenditure), then you’ll need partners.
You’ll either need a few good, highly responsive, partners or a horde of affiliates. The manual shows you how to get both. Personally I’m happy with a couple of partners with big selling potential. They are more likely to respond positively if they know they are not in competition with hundreds of affiliates.
But you’ve got to strike lucky with prospective JV partners if you want to hit that magic $20,000 in 20 days. I’ve been lucky. My product has caught the imagination of a couple of ‘big hitters’.
Don’t worry. If you don’t strike it lucky then the manual concentrates on assembling your own ‘army of affiliates’. They’ll do the business perfectly well. See how in:

Posted October 23, 2007
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